NORTH VANCOUVER, British Columbia (BRAIN) — The Bike Shop in Calgary, Alberta, has become the first store in North America to receive a new customized Rocky Mountain merchandising program.
TODMORDEN, U.K. (BRAIN) — The publishers of Singletrack, a U.K.-based mountain bike magazine, are launching a digital magazine and website called grit.cx. Content will focus on cyclocross riders, racers and lifestyle.
FOXBOROUGH, Mass. (BRAIN) — OnGuard will be featured on National Geographic Channel's hit new series, “Showdown of the Unbeatables,” airing Friday at 10 p.m Eastern time.
BOULDER, Colo. (BRAIN) — Pro Peloton Cyclery, a longstanding shop in Boulder, Colo., is closing its doors. The shop put up a sign Monday announcing the closure. In business since 1998, Pro Peloton offered professional fitting, bike rentals and custom-built bikes.
OGDEN, Utah (BRAIN) — Any city set against a backdrop of snow-capped mountains and hemmed in by two rivers is bound to be an outdoor recreation mecca — even only if by proxy.
CHICAGO (BRAIN) — SRAM’s replacement hydraulic brakes began to ship to dealers globally last week, and the company hopes to complete shipments of the redesigned MY15 road hydraulic brakes next week.
LEXINGTON, S.C. (BRAIN) — Hawley has hired four new sales reps in territories across the U.S. Matthew McClendon takes on the region of East Ohio, West Pennsylvania and Michigan.
LAKE FOREST, Calif. (BRAIN) — Distributor Torcano Industries has hired two new outside reps for Southern California — Dennis Barrett and Sean Kneale of Evolution Sports Marketing.
Barrett will cover Santa Barbara and Los Angeles counties, while Kneale will cover Orange, Riverside and San Diego counties.
KETCHUM, Idaho (BRAIN) — Smith Optics has announced several new hires and staff promotions as the summer season approaches.
COLUMBUS, Ohio (BRAIN) — Adam Eldridge, the framebuilder behind custom steel road and cyclocross label Stanridge Speed Cycles, has launched a new U.S.-built stock bike line under the Wraith Fabrication brand.
DRAPER, Utah (BRAIN) — The valley south of Salt Lake City is simultaneously one of the fastest changing regions of Utah and one where the old ways stubbornly persist.
KENT, Wash. (BRAIN) — Chris Speyer, currently serving as COO of Accell North America (ANA), has been promoted to CEO, effective immediately.
ASHEVILLE, N.C. (BRAIN) — The Mann Group is holding a two-day course for store owners, managers and trainers June 12-13 in Denver, Colorado.
LOS ANGELES (BRAIN) — Industry veteran Jackson Lynch has joined Pure Fix Cycles in the newly created position of director of marketing and brand strategy.
SAN MATEO, Calif. (BRAIN) — Action camera giant GoPro Inc. filed an S-1 form with the Securities and Exchange Commission on Monday, providing a financial picture of its operations as it prepares to go public. In its filing, GoPro said it hopes to raise $100 million with its public offering.
NEWBURY PARK, Calif. (BRAIN) — Giant is rebranding its dedicated women’s line, formerly known as Liv/Giant. Starting with model year 2015, Giant’s women’s-specific line of bikes, apparel and gear will be simply Liv. The company sent a letter to U.S. dealers Friday announcing the change.
CHICAGO (BRAIN) — Robert Priest, director of OE sales and dealer marketing for SRAM Europe, will leave the company in early June. In an announcement about his departure, SRAM said Priest made the decision to leave to focus on treatment for a declining kidney condition.
SALT LAKE CITY (BRAIN) — BRAIN's second Dealer Tour of 2014 gets underway Tuesday as BRAIN editors, sponsors and guests set out on bikes to visit shops around Utah's capital.
BOULDER, Colo. (BRAIN) — The third and final winner of the Bell Built grant program for 2014 is the Richmond Regional Ride Center in Richmond, Virginia. The project accumulated 13,896 votes over the last two weeks on Bell’s Facebook page.