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Elaine Enick, wife of Specialized’s Bob Margevicius, dies in accident

Published August 22, 2017

SANTA BARBARA, Calif. (BRAIN) — Elaine M. Enick, the wife of Specialized executive vice president Bob Margevicius, died Saturday in an accident near their home in this seaside community. She was 62.

Enick, as well known in the industry as Margevicius, attended hundreds of industry events over the years. She was a much-loved presence, always smiling and eager to visit with her many friends in the industry.

In a statement released by the family, they noted that Enick was as much a part of Specialized as the company’s employees, and was a familiar, smiling face at domestic and international trade shows and events.

“Elaine was a cheerful, loving, kind and caring woman who enjoyed life to the fullest,” the statement said. Enick, whose family is from Pittsburgh, frequently traveled with Margevicius on his overseas trips.

“She was an entrepreneur, options trader and real estate management professional,” the family stated. But her real passion was horses.

Enick competed internationally as a world-class jumper and was a U.S. national champion in her discipline multiple times. Over the years she and Margevicius visited dozens of countries on vacation and on business. “She traveled around the world many times with Bob,” the family stated.

Enick was walking along a path near train tracks not far from their Santa Barbara home. She was on her way to meet Margevicius at a nearby gym. She died when a train struck her.

Mike Sinyard, founder and president of Specialized, was deeply saddened by the news. “Elaine was a lot like Bob. Incredibly high energy, she loved to travel, she loved business, and she was an accomplished equestrian. We will very much miss her,” Sinyard said in an interview.

“She knew as many dealers as Bob, and they all liked her, and she worked our events as hard and as tirelessly as any employee,” Sinyard added.

Adam Micklin, president of the Bicycle Product Suppliers Association, said Enick attended almost as many meetings as Margevicius, who has been a key board member for a number of years. “I’m deeply saddened to hear about Elaine, as are the other board members. What an enormous loss for Bob, for their families, and for the industry who knew her so well,” Micklin said.

“Elaine was always someone who went out of her way to share her warmth, compassion and smile with all of us in the cycling community at the many cycling events she and Bob attended around the world. She will be missed terribly. On behalf of the BPSA, we send our most sincere condolences to Bob and their families,” he said.  

Services are pending.