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Studies/Reports

Posted April 26, 2011
WASHINGTON, D.C. (BRAIN)—Biking (Road, Mountain and BMX) came in second to Running when measured by frequency of participation among adults (25-plus), according to the 2011 Outdoor Recreation Participation Top-line Report.

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Posted April 20, 2011
BOULDER, CO (BRAIN)—The outdoor product business outpaced the overall retail market by a wide margin, posting a 4.5 percent sales increase to $774.3 million for the five‐week fiscal month of March ending April 2.

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Posted April 6, 2011
BY Doug McClellan

James Moore sees it most starkly after the holidays, when parents bring the big-box bikes they bought for their children to his bike shop.

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Posted February 4, 2011
COLUMBUS, OH (BRAIN)—A new study conducted by researchers at the Center for Injury Research and Policy of The Research Institute at Nationwide Children’s Hospital found the number of mountain bike-related injuries decreased 56 percent over the 14-year study period (1994 to 2007), going from a high of more than 23,000 i
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Posted November 12, 2010
BOULDER, CO (BRAIN)—When asked about the "coolest" gift active American could give or receive this holiday season, they named cycling equipment and accessories and GPS instruments as the top items.

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Posted June 8, 2010
BOULDER, CO (BRAIN)—Bicycle sales at the IBD was up 17.5 percent in March with sales of $384 million, the best month to date since Leisure Trends Group started tracking sales in the industry last May.

With the upcoming release of May data, LTG will begin showing year over year comparisons from IBDs.
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Posted May 26, 2010
LONDON, UK (BRAIN)—China’s output of electric bicycles reached 22.2 million in 2009, a 1.5 percent increase from the previous year, according to China Electric Bicycle Industry Report 2009.

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Posted May 12, 2010
The new NBDA/Growth Cycle retailer training partnership is looking for feedback on your in-store training experiences. This survey takes literally 90 seconds, please fill it out by clicking on link, it will help you get better staff training in 2011.
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Posted April 7, 2010
FARMINGTON HILLS, MI (BRAIN)—Retailers who are actively involved in marketing their products and/or services using Facebook may have a distinct advantage over their competitors, according to the latest Morpace Omnibus study.

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Posted March 28, 2010
BOULDER, CO (BRAIN)—Core Outdoor retail sales surged 27 percent this past February.

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Posted March 1, 2010
BOULDER, CO (BRAIN)—The Bicycle Leadership Conference's six-week original consumer survey received more than 2,300 responses.

“Some of the write-in answers were quite heated,” said Bikes Belong’s Kate Scheider, who conducted the survey. “People who ride a lot clearly feel invested in our industry.”
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Posted January 31, 2010
BRUSSELS, Belgium (BRAIN)—A newly published economic study compiles hard data on the state of the bicycle industry in Europe for the first time.

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Posted January 28, 2010
WASHINGTON, D.C. (BRAIN)—A new report by the Alliance for Biking & Walking shows that lack of investment in biking and walking could be contributing to higher traffic fatalities and chronic disease rates in the U.S.

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Posted January 13, 2010
PORTLAND, OR (BRAIN)—This Pacific Northwest city has been a national leader in getting more people on bikes more often, but a recent study concludes that some cyclists parked their bikes in 2009.

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Posted December 21, 2009
BOULDER, CO (BRAIN)—A Leisure Trends study of cycling retail POS data shows sales of bicycles dropped slightly from September to October, while revenue from apparel, helmets and shoes increased marginally.

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Posted December 3, 2009
BOULDER, CO (BRAIN)—A vast majority of bicycle retailers feel that the 2009 holiday season will treat them better than last year.

According to a recent Leisure Trends Group on-line survey, 61 percent of bicycle retailers surveyed felt that sales would increase this holiday season as opposed to last.
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Posted November 18, 2009
BOULDER, CO (BRAIN)—In a survey released yesterday by Outdoor Industry Association (OIA), small businesses reported that while they are still concerned about the economy, their revenue expectations are up sharply in the past three months.

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Posted November 16, 2009
BOULDER, CO (BRAIN)—A new study by Bikes Belong found that more than 1 million Americans participated in recreational road ride events in 2008.

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Posted October 9, 2009
BOULDER, CO (BRAIN)—More than 80 percent of bicycle retailers who responded to a recent Bikes Belong survey said bike advocacy makes bicycling easier, safer and more widespread. Sixty percent of the respondents said advocacy leads to more sales in their stores.

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Posted August 26, 2009

MONTGOMERYVILLE, PA (BRAIN)—The Bicycle Products Suppliers Association and Leisure Trends Group have formed an alliance to track retail sales through a representative group of more than 200 U.S. retailers.

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