NEWPORT, VT (BRAIN) — Louis Garneau is letting consumers get fully custom and matching colors — on bike frames, helmets and clothing.
JACKSON, WY (BRAIN) — The MIO Alpha claims to be the world's first strapless continuous heart rate monitor that is as accurate as chest-strap models.
ROANOKE, VA (BRAIN) — Custom clothing maker Starlight is offering a new program to help custom clothing customers promote and support non-profit organizations.
LAS VEGAS, NV (BRAIN) — The Xventure Duro handlebar mount is one of several new action camera bike mounts being offered by Bracketron and introduced at Interbike last month. The mounts each fit GoPro cameras, including the Hero, Hero2 and Hero3.
NEW YORK, NY (BRAIN) — Sharkies has introduced a caffeinated version of its organic energy chews.
The new Turbo Energy Chews, available in strawberry flavor, has caffeine from white tea equivalent to a half-shot of espresso.
MORGAN HILL, CA (BRAIN) — Specialized on Thursday launched a new bike aimed at women who train and compete in triathlons. The Alias model is designed to allow riders to easily switch between a triathlon race position with aero bars and a traditional road position for training.
SHELBY TWP, MI (BRAIN) — Vibra-Stop, a thread locker, sealant, and anti-vibration compound, is now available in an aerosol spray can and is being marketed for bicycle use.
The company said it had to overcome challenges involving curing and instability to make the compound available as an aerosol.
IRVINE, CA (BRAIN) — Debuting the Bosch system to U.S. consumers for the first time, four bike companies are offering e-bike demos at the Department of Energy’s Solar Decathlon at Irvine’s Great Park in southern California. The event opened last Thursday and closed Sunday.
IRVINE, CA (BRAIN) — Shimano has added new shoes and pedals options to its Click'R product line, which is aimed at beginner cyclists and commuters.
EMERYVILLE, CA (BRAIN) — Clif Bar is bringing holiday inspired flavors back again this winter with a lineup of limited edition seasonal varieties including new Pecan Pie; and past favorites, Iced Gingerbread and Spiced Pumpkin Pie bars.
SAN MATEO, CA (BRAIN) — GoPro launched its HERO3+ line of cameras that are 20 percent smaller and lighter this week. Battery life is 30 percent better than previous models, the company says. Other improvements include a sharper lens and new video capture modes. GoPro also unveiled new mounting accessories.
PORTLAND, OR (BRAIN) — The Showers Pass Amsterdam jacket is intended for bike commuters who don't want to choose between staying comfortable and dry on the bike and looking presentable off the bike.
LAS VEGAS, NV (BRAIN) — BMC's urban commuter, the AC01, was redesigned for 2014. As with the previous edition, fast commuting was the goal.
AJAX, Ontario (BRAIN) — Live to Play Sports is now carrying the WASPcam, a new action camera designed by Canadian extreme athlete Justin Moore.
LAS VEGAS, NV (BRAIN) — Michelin's new Wild Mud Advanced Reinforced tire is intended as enduro tire for muddy conditions. It features a tread design that makes it easier for riders to cut the tread lugs for improved performance on mixed or dusty conditions.
RAPID CITY, SD (BRAIN) — Strider's new aluminum-framed ST-PRO is about two pounds lighter than the company's steel-framed balance bikes, making it easy for even the smallest children to handle.
BOULDER, CO (BRAIN) — The Elite Bicycle is a new book by VeloPress that offers portraits of some of the world's greatest bicycle artisans, examining the philosophies, the workmanship, and the personalities behind the prestigious brands.
LONGMONT, CO (BRAIN) — Proceeds from the sale of special T-shirts and stickers being sold by a Colorado-based non-profit group are being donated to flood relief organizations.