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North America

Posted February 13, 2015

PITTSBURGH (BRAIN) — Trek will be the presenting sponsor of the inaugural Bicycle Times Adventure Fest, a bike festival planned for October in Central Pennsylvania, produced by Rotating Mass Media.

Posted in North America Tagged Consumer Expos and Rides
Posted February 13, 2015

CORTEZ, Colo. (BRAIN) — Osprey Packs, Inc.. plans to expand its headquarters in Cortez, Colo., as the company also is completing its new distribution center in Ogden, Utah, which will open in mid-April with a staff of 23.

Posted in North America
Posted February 13, 2015

SAN FRANCISCO (BRAIN) — Rumbleship has reached supplier partnerships with KTM Bike Industries and Light & Motion. The two brands will be available from Rumbleship's distribution platform.

Posted in North America
Posted February 13, 2015

FRYEBURG, Maine (BRAIN) — Downeast Bicycle Specialists is moving away from the tradition of a large annual printed catalog. Instead, Downeast will publish four quarterly mini-catalogs featuring new and seasonally-oriented product and new vendors.

Posted in North America
Posted February 12, 2015

LONG BEACH, Calif. (BRAIN) — Marzocchi Suspension USA has brought aboard Portland, Ore.-based Cyclone Bicycle Supply for distribution throughout North America.

Posted in North America
Posted February 11, 2015

SAN FRANCISCO (BRAIN) — If it seems as if the West Coast freight situation could not get any worse, Pacific Maritime Association announced that it was shutting down ports Thursday, Saturday, Sunday and Monday, days when the PMA would have to pay holiday or weekend wages.

Posted in North America
Posted February 11, 2015

SEATTLE (BRAIN) — Seattle will be the host venue of the Youth Bike Summit, a three-day conference geared toward youth, bikes, education, advocacy and leadership coming up Feb. 13-15.

Posted in North America
Posted February 10, 2015

MANNING, S.C. (BRAIN) — Bikes rolling out of Bicycle Corporation of America's South Carolina factory are available to purchase in-store at various Wal-Mart locations nationwide, as well as on Wal-Mart's website.

Posted in North America
Posted February 10, 2015

FRYEBURG, Maine (BRAIN) — Downeast Bicycle Specialists will hold its annual open house in its traditional format for 2015. Last year the distributor held its open house in Peabody, Mass., but this year the event is back at its headquarters in Maine.

Posted in North America
Posted February 10, 2015

SANTA FE, N.M. (BRAIN) — Bicycle Technologies International is now shipping its 2015 parts and accessories catalog. This year's catalog is 1,344 pages long and includes more than 300 brands. The distributor has added more than 30 new brands for 2015.

Posted in North America
Posted February 10, 2015
PeopleForBikes organizes fifth fly-in on Capitol Hill

BOULDER, Colo. (BRAIN) – The PeopleForBikes Coalition and several industry executives flew to Washington D.C. last week to meet with members of Congress to discuss the economic benefits of cycling. The visit marked the fifth executive fly-in since the program was launched.

Posted in North America Tagged Advocacy/Non-profits
Posted February 9, 2015
Tad Hylkema

COON VALLEY, Wis. (BRAIN) — Borah Teamwear has hired Tad Hylkema as customer experience manager. Hylkema will lead a team of customer service representatives and focus on refining Borah's custom experience.

Posted in North America Tagged People
Posted February 9, 2015

HAYWARD, Calif. (BRAIN) — Panaracer's new minimum advertised price and online sales policy goes into effect Monday.

Posted in North America Tagged MAP
Posted February 9, 2015

CARLSTADT, N.J. (BRAIN) — Thanks to wintry weather in the North East, Action Bicycle has added an extra week to its annual Winter Sales Event, which will now run Feb. 20.

Posted in North America
Posted February 6, 2015

WILTON, Ct. (BRAIN) — Dorel's GURU bike fit division has announced the launch of the GURU Academy Advisory, a global collective of industry-leading bike fitters and retail experts that will collaborate with GURU team to continually enhance its training curriculum.

Posted in North America
Posted February 6, 2015

CHICAGO (BRAIN) — Falling snow and uncertain travel conditions didn't keep Midwestern dealers from supporting the Chicago Area Bicycle Dealers Association winter show. The two-day expo at the DuPage Expo Center in St. Charles, Ill., closed Thursday. 

Posted in North America Tagged Tradeshows and conferences
Posted February 5, 2015

PETALUMA, Calif. (BRAIN) —Yuba Bicycles has hired Thomas Kern as its contract director of sales, promoted Steve Bode to promotion and outreach manager and brought aboard a new rep for Florida as it looks to ramp up sales of its cargo bikes and e-bikes.

Posted in North America
Posted February 5, 2015

SAN FRANCISCO (BRAIN) — Strava has hired Erik Joule as chief marketing and commerce officer, reporting to co-founder and CEO Mark Gainey.

Posted in North America Tagged People
Posted February 4, 2015

CARLSBAD, Calif. (BRAIN) — Zoot Sports, an endurance footwear and apparel brand, recently completed its previously announced acquisition of Squadra, a designer and manufacturer of custom cycling and triathlon apparel.

Posted in North America Tagged Mergers/Acquisitions
Posted February 3, 2015

SANTA CRUZ, Calif. (BRAIN) — Santa Cruz Bicycles has added new outside sales rep groups in the Midwest, East Coast and South — territories previously covered solely by inside sales staff.

Posted in North America Tagged Sales Reps

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