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North America

Posted September 26, 2014
Iris Bruschinski

CARLSBAD, Calif. (BRAIN) — With the appointment of a dedicated North America e-bike manager, Focus Bicycles USA plans to make Kalkhoff and Focus e-bikes more available in the United States.

Posted in North America Tagged Electric bike
Posted September 25, 2014

LÉVIS, Quebec (BRAIN) — Canadian distributor Lambert is now distributing G-Form protective gear.

Posted in North America
Posted September 25, 2014
The sport of triathlon became a part of the Olympic games in Sydney, 2000. Photo- USA Triathlon.

COLORADO SPRINGS, Colo. (BRAIN)—The sport of triathlon was born Sept. 25, 1974 when the first-ever swim-bike-run competition was held in San Diego's Mission Bay. To celebrate the milestone, USA Triathlon has special web and print coverage highlighting historical moments that have shaped the sport.

Posted in North America
Posted September 25, 2014

PORT COQUITLAM, British Columbia (BRAIN) — Live to Play Sports is now the exclusive Canadian distributor for 3T, distributing the Italian brand's range of road, triathlon and mountain bike components through LTP Sports' network of specialty retailers. The agreement went into effect Sept. 1.

Posted in North America
Posted September 25, 2014

PROVIDENCE, R.I. (BRAIN) — The KMC Cyclo-cross Festival will hold a Dealer Day with clinics and training opportunities for retailers on Friday, Oct. 3.

Posted in North America
Posted September 25, 2014

NORTH VANCOUVER, British Columbia (BRAIN) — Marzocchi Canada is now the official distribution center for all of Tenneco Marzocchi products throughout Canada.

Posted in North America
Posted September 25, 2014

LOS ANGELES (BRAIN) — Ritte has signed Echos Communications to support the Los Angeles bike brand's PR and media relations.

Posted in North America
Posted September 24, 2014

INDIANAPOLIS (BRAIN) — Silca, the heritage Italian brand now based in Indianapolis, is expected to be featured on National Public Radio's All Things Considered on Wednesday afternoon.

Posted in North America
Posted September 24, 2014

SCOTTS VALLEY, Calif. (BRAIN) — Giro is providing replacement shoes to customers and retailers who have some of its Terraduro and Terradura mountain bike shoes, after customers reported that the shoes' soles are coming unglued.

Posted in North America
Posted September 23, 2014
Tech blog says it will donate to cycling charities in case of future “copyright errors” following latest use of unauthorized content.

GREENSBORO, N.C. (BRAIN) — Following a social media furor sparked by the unauthorized use of content on Bikerumor.com last week, the cycling tech blog announced it has updated its editorial policy and — in the instance of any future “copyright errors” — pledged to make a $1,000 charitable donation to the cycling charity of the aggrieved party’s choice.

Posted in North America Tagged Web/Internet / Media/Publishing
Posted September 23, 2014

SEATTLE (BRAIN) — REI is bringing German mountain bike brand Ghost to the U.S., selling the high-performance bikes exclusively through REI stores and REI.com starting in January.  

Posted in North America
Posted September 23, 2014

BERKELEY, Calif. (BRAIN) — GU Energy Labs and Strava are teaming up to raise at least $50,000 for the Challenged Athletes Foundation (CAF).

Posted in North America Tagged Advocacy/Non-profits / Web/Internet
Posted September 23, 2014
The 210 riders in the Tour de Pink East Coast roll out on Day 2 of the three-day 245-mile ride. Photo by Jake’s Point of View.

NEW YORK, N.Y. (BRAIN) — The annual Young Survival Coalition Tour de Pink ride on the East Coast raised more than $550,000 for the global organization over the weekend. More than 200 cyclists took part in the three-day, 245-mile charity ride that raised funds and awareness for young women affected by breast cancer.

Posted in North America Tagged Advocacy/Non-profits / Events
Posted September 22, 2014

CORTEZ, Colo. (BRAIN) — Osprey Packs will relocate its U.S. distribution warehouse from Cortez, Colorado, to Ogden, Utah. The company said the move addresses space constraints it's faced in recent years, requiring it to patch together several smaller facilities in Cortez.

Posted in North America
Posted September 22, 2014

PROVIDENCE, R.I. (BRAIN) — Fans of ‘cross racing will be able to tune into live streaming of the KMC Cyclo-Cross Festival Oct. 3-5. Organizers have teamed up with Behind the Barriers TV (BTB TV) and Bicycling Magazine to offer free web streaming of the races on Saturday and Sunday.

Posted in North America Tagged Competition / Events / Consumer Expos and Rides
Posted September 19, 2014

SIMI VALLEY, Calif. (BRAIN) — Industry veteran Hugh Walton has joined Currie Technologies as Southwest territory manager. He replaces Marty Schlesinger, who has shifted roles to become the Accell-owned e-bike maker and distributor’s in-house events manager.

Posted in North America Tagged Sales Reps / People
Posted September 19, 2014

BOULDER Colo. (BRAIN) — The Outdoor Industry Association on Friday came out in support of the introduction of the U.S. Optimal Use of Trade to Develop Outerwear and Outdoor Recreation (OUTDOOR) Act in both houses of Congress.

Posted in North America
Posted September 18, 2014
Show returns to mid-September dates, and the Mandalay, in 2015.

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike organizers say overall attendance was “down slightly” this year compared with 2013, but the number of exhibiting brands — pegged at more than 1,400 — as well as overall square feet of the show were on par with previous years.

Posted in North America Tagged Tradeshows and conferences / Interbike
Posted September 18, 2014

MADISON, Wis. (BRAIN) — The annual fundraiser for the Wisconsin Bike Fed put on by Saris every year will move from the Saris factory to the Madison Children’s Museum this year.

Posted in North America Tagged Advocacy/Non-profits / Events
Posted September 17, 2014
Traffic is busy in second year at venue, but consumer day appears to fizzle; official figures due later this week.

LAS VEGAS (BRAIN) — Interbike’s earlier date this year — the show’s second edition at the Mandalay Bay Convention Center — appears to have been a hit with most exhibitors and attendees.

Posted in North America Tagged Tradeshows and conferences / Interbike

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