Industry News
NASHVILLE, TN (BRAIN) — Tucker & Bloom, a Nashville-based commuter and travel baggage maker, has signed Groundswell PR to head up their public relations efforts. Groundswell PR will handle all media relations, brand communications and social media outreach.
The World Federation of the Sporting Goods Industry, which represents the bike industry to the UCI and the International Olympic Committee, will hold a public meeting at the Taipei Cycle Show this month.
BURNABY, BC, Canada (BRAIN) — Sugoi has been named the "Official Performance Apparel" for the Ironman triathlons in North America and Europe.
The clothing brand, owned by Dorel Industries, has reached a three-year agreement with Ironman, said Sugoi president Kyle Weiner.
WASHINGTON, DC (BRAIN) — The League of American Bicyclists is supporting a program to encourage women to ride in Washington, DC, with a $15,000 grant.
The League is announcing the grant for the Women & Bicycle program, on the eve of the National Women's Bicycling Forum held here on Monday.
WATERLOO, WI (BRAIN) — Trek will donate $200 to a rural South African youth program for each Project One Trek sold with a special MTN-Qhubeka team paint job.
AUSTIN, TX (BRAIN) — For the second year, Tern will provide a bike share service at the SXSW new media and music conferences in Austin, which are held March 8-17 this year.
This year Tern's bike share program is being sponsored by NBC’s Revolution TV show.
MINNEAPOLIS, MN (BRAIN) — LeMond Inc. has announced its latest list of international distributors for its Revolution trainers.
NEW YORK, NY (BRAIN) — NBC Sports Network will air daily coverage of the Paris-Nice stage race, with coverage starting Sunday at 1 p.m. ET. For the second year in a row, the network will air daily coverage of all eight stages.
SCHWEINFURT, Germany (BRAIN) — SRAM has begun production of a new range of urban bike parts at a factory in Dali, Taiwan. The new line was developed over the course of 22 months at SRAM's facility in Schweinfurt, Germany, where the company has traditionally manufactured much of its internal gear products.
FLETCHER, NC (BRAIN) — Cane Creek is adding a "Buy Local Now" button to its website, allowing consumers to order its products from participating nearby retailers, or simply visit the shops to buy the product. The program is coordinated by SmartEtailing.
SEATTLE, WA (BRAIN) — A newly formed investment group has purchased carbon wheel manufacturer Mad Fiber, the first of several bike industry acquisitions it's eyeing in 2013.
MORGAN HILL, CA (BRAIN) — Paul Levine is joining Specialized Bicycle Components’ retailer education program, SBCU. Levine, the founder of Signiture Cycles, will teach dealers "the implementation and refinement of a sustainable fit business."
GRAND JUNCTION, CO (BRAIN) — DT Swiss has promoted Jason Federico to its global sales team in aftermarket sales support and hired Steven Sperling for the newly created position of customer service representative.
SECAUCUS, NJ (BRAIN) — Action Bicycle’s annual expo returns for its 15th edition this Sunday, March 3, with more than 50 vendors, including four first-time brands.
VAN NUYS, CA (BRAIN) — Bernie Doering, who headed Easton-Bell Sports’ global sales up until last summer, is back at the company. The former Nike executive had resigned his position with EBS last July.
BERKELEY, CA (BRAIN) — A documentary that details the positive impacts of the high school cycling movement is about to begin a nationwide tour. “Singletrack High” follows a diverse group of high school students through the 2012 mountain bike racing season.
BLOOMINGTON, MN (BRAIN) — Quality Bicycle Products recognized Landry’s Bicycles for its local and national advocacy work and Clif Bar for its social and environmental activism with awards at its Frostbike open house last weekend.
FORT COLLINS, CO (BRAIN) — Niner Bikes has bought a batch of individual one-year memberships to IMBA and will give the memberships to consumers who buy one of its new mountain bike models this year.
DENVER, CO (BRAIN) — A record 200 exhibitors showed their wares at the North American Handmade Bicycle Show this weekend, and attendance was strong Friday and Saturday before being dampened somewhat by a strong snowstorm Sunday.
Editor's note: The following article ran in the February 1 issue of Bicycle Retailer & Industry News.
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