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North America

Posted April 28, 2015
Ohio retailer Century Cycles and Raleigh are major sponsors.

ROCKY RIVER, Ohio (BRAIN) — The eighth annual Bike to School Challenge, in the Cleveland suburbs, will return May 4-22.

The program involves more than 5,000 middle school, high school and elementary school students in the communities of Bay Village, Rocky River, and Medina.

Posted in North America
Posted April 27, 2015

HINESBURG, Vt. (BRAIN) — The Vermont cycling community is mourning Richard Tom, a prominent cyclist and former bike shop employee who died Sunday after being hit by a car.

Posted in North America
Posted April 27, 2015

SAN CARLOS, Calif. (BRAIN) —Ritchey components and frames are now available to Canadian dealers through QBP Canada. Previously, Ritchey was distributed by Live to Play in Canada.

Posted in North America
Posted April 27, 2015

SAN DIEGO (BRAIN) — BMC USA Corporation has announced several changes and additions to their sales representatives and inside sales staff.

Posted in North America Tagged Sales Reps
Posted April 27, 2015

SACRAMENTO, Calif. (BRAIN) — A groundbreaking e-bike measure backed by an industry lobbying effort gets its first hearing Monday in the California legislature. The hearing comes after the sponsor of a competing bill, supported by Pedego Electric Bikes, agreed to drop his bill in favor of the other measure.

Posted in North America Tagged Electric bike
Posted April 27, 2015

MORGAN HILL, Calif. (BRAIN) — Kali Protectives has elevated Steve Hays from a territory management position to the newly created logistics management role. Hays has been with the helmet and protective gear company since 2012, and has spent the past 15 months managing the California territory.

Posted in North America Tagged People
Posted April 24, 2015

CARLSTADT, N.J. (BRAIN) — Action Bicycle USA has expanded its outside sales force with the hiring of William P. "Pat" Mahoney for the state of Ohio.

Posted in North America Tagged Sales Reps
Posted April 24, 2015

PETALUMA, Calif. (BRAIN) — Products from cargo bike brand Yuba Bicycles are now available through The Bike Cooperative.

The Bike Co-op's 340 retail member earn rebates on their purchases from its supplier partners, which includes Yuba, effective immediately. 

Posted in North America
Posted April 24, 2015

SANDY, Utah (BRAIN) — Reynolds Cycling has hired a new inside sales representative, Andrew "AJ" Ariss. 

Posted in North America Tagged Sales Reps
Posted April 23, 2015

WASHINGTON (BRAIN) — The Senate Finance Committee on Wednesday passed legislation to give the President trade promotion authority (TPA), legislation that the Outdoor Industry Association and the National Retail Federation support.

Posted in North America
Posted April 23, 2015

BEAVERTON, Ore. (BRAIN) — Yakima has launched an online photo contest, called #sharethetrail, aimed at promoting outdoor stewardship. The contest is co-sponsored by Leave No Trace, IMBA and Subaru.

Posted in North America
Posted April 23, 2015

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Next year’s IBD Summit will return to the Marriott Tempe at The Buttes in Phoenix, January 12-14, organizers announced Thursday. The fifth annual event is presented by Interbike, PeopleForBikes, the NBDA, and the BPSA.

Posted in North America Tagged IBD Summit
Posted April 22, 2015

FRYEBURG, Maine (BRAIN) — The fast-growing Australian urban/commuter bike brand Reid Cycles will be distributed in the U.S. for the first time starting next month.

Posted in North America
Posted April 22, 2015

SIMI VALLEY, Calif. (BRAIN) — Currie Technologies, a division of Accell North America and maker of IZIP and eFlow electric bikes, has appointed Mark Rushmann as its Midwest territory manager.

Posted in North America Tagged Sales Reps
Posted April 22, 2015

CHICOUTIMI, Quebec (BRAIN) — Devinci is starting a demo program for U.S. dealers out of the Northwest.

Posted in North America
Posted April 22, 2015

SAN FRANCISCO (BRAIN) — JAM Media Collective has been named the PR agency of record for sports hydration brand Osmo Nutrition.

Founded by Dr. Stacy Sims, Fairfax, Calif.-based Osmo is the first and only hydration and protein line scientifically formulated for the unique physiology of female athletes.

Posted in North America
Posted April 21, 2015

MADISON, Wis. (BRAIN) — Saris Racks has launched an advocacy campaign called #LongForTheRide that aimed at helping create great places to ride.

Posted in North America
Posted April 21, 2015

SOLON, Ohio (BRAIN) — Lifeboat Events has sold PressCamp to Ohio-based Efficient Collaborative Retail Marketing, a 21-year-old company that produces trade events in a variety of industries.

Posted in North America Tagged PressCamp
Posted April 21, 2015

BOULDER, Colo. (BRAIN) — In one of three ongoing collaborative efforts between PeopleForBikes and the Bicycle Product Suppliers Association, a wide-ranging survey will be sent out Tuesday to more than 400 current and potential members of each association.

Posted in North America
Posted April 20, 2015

MONTREAL (BRAIN) — Canadian company Bewegen will supply about 400 bikes, including 100 e-bikes for a citywide bike share program in Birmingham, Alabama. The program will launch this fall and include 40 docking stations. The company said it's the first bike share program in North America to include e-bikes.

Posted in North America Tagged Electric bike

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