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North America

Posted March 31, 2015
Moore at the 2012 LAB Bike Summit.

BLOOMINGTON, Minn. (BRAIN) — Matt Moore, QBP's general counsel, is in rehab — and a full upper body cast and neck brace — following a collision with a car while bike commuting earlier this month. 

Posted in North America Tagged People
Posted March 31, 2015

PORTLAND, Ore. (BRAIN) — The Bike Cooperative is adding Nutcase Helmets to its product lineup. The co-op's 330 members will be able to order the helmets and take advantage of the brand's sales incentives and support this spring.

Posted in North America
Posted March 31, 2015

BRECKENRIDGE, Colo. (BRAIN) — Colorado's pro road state race, the USA Pro Challenge, announced Tuesday that it would include a three-day women's stage race this year in conjunction with the seven-day men's race.

Posted in North America Tagged Competition
Posted March 30, 2015

ALISO VIEJO, Calif (BRAIN) — Highway Two hired Vince Marcotte as a new sales rep in British Columbia. 

Posted in North America
Posted March 30, 2015
New packaging and name for Chomps.

BERKELEY, Calif. (BRAIN) — GU Energy Labs is revamping its brand, with a new logo, new formulas for its nutrition products, new names and new packaging.

Posted in North America
Posted March 30, 2015
Liv retail trainer Teresa Boyle teaches a clinic during the Ambassador Camp.

NEWBURY PARK, Calif. (BRAIN) — Liv is launching the largest ambassador program in the brand's history, with 80 women ambassadors across the country, who will  work with retailers to lead ride and give educational clinics to help grow women's cycling communities.

Posted in North America
Posted March 30, 2015
The Shred Fullstack helmet.

NASHUA, N.H. (BRAIN) — Anomaly Action Sports, the parent of the Shred Optics and Slytech Protection brands, has added field reps across the country as the two brands push into the mountain bike and BMX market.

Posted in North America Tagged People / Sales Reps
Posted March 27, 2015

INDIANAPOLIS (BRAIN) — Zipp Speed Weaponry has hired motorsports industry veteran Brad Walters as a graphic designer, effective March 23.

Posted in North America Tagged People
Posted March 26, 2015

SAN DIEGO (BRAIN) — Competitor Group Inc. has promoted Josh Furlow to president. Furlow has been with the company since 2011 and was most recently the executive vice president of events. CGI also has hired Wendy Godoy as chief administrative office and chief financial officer.

Posted in North America Tagged People
Posted March 26, 2015

SOLANA BEACH, Calif. (BRAIN) — WD-40's bike division has hired former professional mountain bike racer Robin Baloochi as promotions manager.

Posted in North America Tagged People
Posted March 26, 2015

CARLSTADT, N.J. (BRAIN) — Action Bicycle USA is now distributing Magura's entire range of disc brake offerings. Products will be arriving at Action's warehouse next week. 

Posted in North America
Posted March 26, 2015

COLORADO SPRINGS, Colo. (BRAIN) —  USA Cycling has designated 17 Junior and U23 cycling programs as Centers of Excellence for the 2015-16 seasons.

Posted in North America Tagged Competition
Posted March 25, 2015
The Tern EKOCYCLE Verge X20.

TAIPEI, Taiwan (BRAIN) — Tern is making two limited edition folding bikes for EKOCYCLE, a program being supported by The Coca-Cola Company and the musician will.i.am.

The EKOCYCLE bikes is available at Harrods UK stores as part of an EKOCYCLE product range that includes more than 150 lifestyle products. 

Posted in North America
Posted March 25, 2015

MORGAN HILL, Calif. (BRAIN) — Specialized has formed a nonprofit arm to fund research and programs that show cycling's positive effect on children suffering from attention deficit and hyperactivity disorders.

Posted in North America Tagged Advocacy/Non-profits
Posted March 24, 2015

RAPID CITY, S.D. (BRAIN) — Bicycle Technologies International is now distributing Strider's 12-inch-wheeled toddler and children's balance bikes. BTI will be carrying all of Strider's 12-inch Sport model bikes as well as key safety and riding accessories.

Posted in North America
Posted March 24, 2015

LONG BEACH, Calif. (BRAIN) — Profile Design has launched its redesigned website, profile-design.com, as part of the company's digital strategy to improve service for customers worldwide.

Posted in North America
Posted March 24, 2015

BOULDER, Colo. (BRAIN) — The Bicycle Product Suppliers Association informed its membership that it cannot endorse the recently released "Manifesto for Change" that Interbike drafted following its IBD Summit in January.

Posted in North America Tagged Advocacy/Non-profits
Posted March 24, 2015

BOULDER, Colo. (BRAIN) — Bia Sport, which marketed a women's specific GPS sports watch, is shutting down, the company has announced on its website.

Posted in North America
Posted March 23, 2015

NEW YORK (BRAIN) — Selle San Marco is again a sponsor of the Campagnolo Gran Fondo New York and is offering a custom saddle to participants. The event, the fifth annual, will be held May 17.

The Italian saddle brand has agreed to a multi-year extension of the contract with GFNY.

Posted in North America
Posted March 23, 2015

HELSINKI (BRAIN) — Amer Sports, the owner of Mavic and several other outdoor sports brands, has added to its ball sports division with the purchase of the Louisville Slugger brand.

Posted in North America Tagged Mergers/Acquisitions

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