News
FRIEDRICHSHAFEN, Germany (BRAIN) — At Eurobike on Wednesday, Italian saddle maker Selle Royal debuted its newest line, Scientia, which was designed in conjunction with researchers from the University of Cologne in Germany.
FRIEDRICHSHAFEN, Germany (BRAIN) — In celebration of its 30th anniversary, Yeti Cycles has added a new model to its lineup.
WASHINGTON (BRAIN) — The League of American Bicyclists has added 100 new and renewing Bicycle Friendly Businesses to its list, bringing the program to recognize more than 1,050 businesses and government agencies. They are being recognized for making a bike-friendly environment for employees and the public.
FRIEDRICHSHAFEN, Germany (BRAIN) — For years now, Rotor has marched to the beat of its own drum in road drivetrain components, whether it’s offering oval Q-Ring chainrings or eschewing carbon cranks in favor of aluminum ones because it believes the material offers superior performance for the application.
FRIEDRICHSHAFEN, Germany (BRAIN) — With a global release set for spring 2016, SRAM unveiled its long-awaited wireless electronic road groupset, SRAM Red eTAP, on the opening day of Eurobike on Wednesday.
LAGUNA HILLS, Calif. (BRAIN) — Trek’s decision to begin online bike sales is covered in depth in the latest issue of Bicycle Retailer & Industry News.
The new issue, dated Sept. 1, is arriving in mailboxes now and is being distributed at this week’s Eurobike show in Germany.
MINNEAPOLIS (BRAIN) — Kinetic is introducing three new products at Eurobike: two trainers with built-in power sensors and a new app for mobile devices.
FRIEDRICHSHAFEN, Germany (BRAIN) — Shimano is releasing its 2016 road and mountain bike offerings through its PRO component brand this week at Eurobike.
FRIEDRICHSHAFEN, Germany (BRAIN) — POC plans to show two new mountain bike helmets at this week's Eurobike show: The Tectal and the Coron.
FRIEDRICHSHAFEN, Germany (BRAIN) — As Demo Day was in full swing outside, FSA and Gravity gave the media a sneak peek of new products consumers can expect to see as soon as spring 2016.
FRIEDRICHSHAFEN, Germany (BRAIN) — As dropper seatposts gain favor among a broader range of mountain bikers, Magura enters the market with a new — and electrified — twist on getting down and dirty for descents.
FRIEDRICHSHAFEN, Germany (BRAIN) — The German market had a strong start to bicycle sales in the first half of the year, which industry executives attributed to mild weather, increased interest in urban mobility and e-bike sales.
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