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International

Posted May 12, 2014
Bell's Australian motorsports distributor, Monza, will take over bike helmet distribution there.

SCOTTS VALLEY, Calif. (BRAIN) — BRG Sports has extended its distribution agreements with Australia' Sheppard Industries for BRG's Giro and Blackburn products. Both agreements have been extended five years.

Posted in International
Posted May 8, 2014
Company also expands U.S. warehouse in Colorado.

FORT COLLINS, Colo. (BRAIN) — Swobo has a new agreeement with U.K.-based retailer Charlie the Bikemonger, which will distribute the brand in Europe and serve as the base of operations for swobobikes.eu.

Posted in International
Posted May 7, 2014

LONDON (BRAIN) — Wiggle Ltd., the online sports retailer, has appointed Giles David as chief financial officer, effective June 1.

Posted in International Tagged People
Posted May 6, 2014
Updated
Counterfeit (left) and real Squirt Lube.

DENVER (BRAIN) — A U.S. District Court in Colorado has issued a temporary restraining order against the former U.S. distributor of Squirt chain lube.

Posted in International
Posted May 5, 2014
Titev.

SOFIA, Bulgaria (BRAIN) — WTB has hired Nikolay Titev, who will augment WTB Europe's sales staff, managing Southeastern Europe's aftermarket as well as OEM sales. Titev is based in Bulgaria.

Posted in International Tagged People
Posted April 29, 2014

DUARTE, Calif. (BRAIN) — Dahon held a conference for its Asian distributors last weekend in Pattaya, Thailand. This year the company has expanded its regional events, with distributor conferences in Asia and Europe.

Posted in International
Posted April 24, 2014

HEERENVEEN, Netherlands (BRAIN) — Accell Group N.V. is reporting a positive start to the year.

Posted in International Tagged Earnings/Financial Reports
Posted April 24, 2014

HELSINKI (BRAIN) — Mavic sales grew 8 percent in the first quarter of 2014, to 39 million euros ($54 million) worldwide, according to an interim report released Thursday by Mavic parent Amer Sports.  

Posted in International Tagged Earnings/Financial Reports
Posted April 18, 2014

AIGLE, Switzerland (BRAIN) — The Union Cycliste Internationale has hired Sebastien Gillot as its new head of communications. Gillot was most recently with the International Boxing Association, where he was head of communications and public relations.

Posted in International Tagged People / Competition
Posted April 15, 2014

SAN FRANCISCO (BRAIN) — Campagnolo is the latest brand to create a cycling club on Strava.com, where the component company's fans can share their ride information and socialize.

Posted in International Tagged Web/Internet / Mobile bike apps
Posted April 14, 2014

MADRID, Spain (BRAIN) — Rotor Bike Components has boosted its North American presence by establishing a new U.S.-based headquarters in San Leandro, Calif.

Posted in International
Posted April 9, 2014
Shannon Galpin with team members last year.

NEWBURY PARK, Calif. (BRAIN) — Liv/giant has increased its support of Mountain2Mountain, a program that helped create the first-ever National Women's Cycling Team in Afghanistan. 

Posted in International Tagged Advocacy/Non-profits / Competition
Posted April 8, 2014

MINNEAPOLIS (BRAIN) — Greg LeMond will be joining Eurosport as an on-air channel ambassador, providing analysis on the network's coverage of Paris-Roubaix, the Giro d'Italia and the Tour de France in a preview and review show called "LeMond on Tour."

Eurosport is broadcast in 54 European markets.

Posted in International Tagged People / Media/Publishing / Competition
Posted April 4, 2014

ATLANTA (BRAIN) — FE Sports is now handling sales and marketing of  Wahoo Fitness products in Australia.

The agreement is effective immediately and includes Wahoo's full product line of cycling computers, heart rate monitors, cycling trainers, sensors and accessories.

Posted in International
Posted April 3, 2014

CHICAGO (BRAIN) — SRAM has hired pro racer Alex Rafferty as its new European MTB public relations coordinator.

Rafferty will be based in Schweinfurt, Germany and work with SRAM's global MTB PR team in promoting all of SRAM's mountain bike brands: SRAM, RockShox, Avid, TRUVATIV and Quarq.

Posted in International Tagged People
Posted April 2, 2014

AIGLE, Switzerland (BRAIN) — The Sufferfest, a provider of indoor cycling training videos, is the first major sponsor of the UCI's Women Road World Cup series.

Posted in International Tagged Competition
Posted April 1, 2014
Evelyn Dong

FT. COLLINS, Colo. (BRAIN) — Niner Bikes is sponsoring the GENCO Mongolia Bike Challenge, a seven-day mountain bike stage race in Mongolia. Members of the Niner-equipped Backcountry.com race team will participate in the event, held Aug. 1-7. 

Posted in International Tagged Competition
Posted April 1, 2014

SCOTTS VALLEY, Calif. (BRAIN) — Easton-Bell Sports has extended its exclusive European distribution agreement with Shimano Europe for all EBS brands: Giro, Bell, Blackburn and Easton Cycling.

Posted in International
Posted March 31, 2014
Mike Van Abel speaks at the meeting.

MADRID (BRAIN) — The International Mountain Bicycling Association Europe welcomed 11 new nation members to its ranks on March 29 at the first official General Assembly since its creation in 2012. The General Assembly was the first order of business at IMBA Europe's third annual summit, which drew 52 participants from 18 countries to bring their distinct perspectives to bear on the future of mountain biking in Europe.

Posted in International Tagged Advocacy/Non-profits
Posted March 31, 2014

FT. COLLINS, Colo. (BRAIN) — Future PLC's cycling magazines and websites in North America and Europe will be unaffected by recent changes and layoffs at the company, a Future executive told BRAIN on Monday.

Posted in International Tagged Media/Publishing

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