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International

Posted April 3, 2014

CHICAGO (BRAIN) — SRAM has hired pro racer Alex Rafferty as its new European MTB public relations coordinator.

Rafferty will be based in Schweinfurt, Germany and work with SRAM's global MTB PR team in promoting all of SRAM's mountain bike brands: SRAM, RockShox, Avid, TRUVATIV and Quarq.

Posted in International Tagged People
Posted April 2, 2014

AIGLE, Switzerland (BRAIN) — The Sufferfest, a provider of indoor cycling training videos, is the first major sponsor of the UCI's Women Road World Cup series.

Posted in International Tagged Competition
Posted April 1, 2014
Evelyn Dong

FT. COLLINS, Colo. (BRAIN) — Niner Bikes is sponsoring the GENCO Mongolia Bike Challenge, a seven-day mountain bike stage race in Mongolia. Members of the Niner-equipped Backcountry.com race team will participate in the event, held Aug. 1-7. 

Posted in International Tagged Competition
Posted April 1, 2014

SCOTTS VALLEY, Calif. (BRAIN) — Easton-Bell Sports has extended its exclusive European distribution agreement with Shimano Europe for all EBS brands: Giro, Bell, Blackburn and Easton Cycling.

Posted in International
Posted March 31, 2014
Mike Van Abel speaks at the meeting.

MADRID (BRAIN) — The International Mountain Bicycling Association Europe welcomed 11 new nation members to its ranks on March 29 at the first official General Assembly since its creation in 2012. The General Assembly was the first order of business at IMBA Europe's third annual summit, which drew 52 participants from 18 countries to bring their distinct perspectives to bear on the future of mountain biking in Europe.

Posted in International Tagged Advocacy/Non-profits
Posted March 31, 2014

FT. COLLINS, Colo. (BRAIN) — Future PLC's cycling magazines and websites in North America and Europe will be unaffected by recent changes and layoffs at the company, a Future executive told BRAIN on Monday.

Posted in International Tagged Media/Publishing
Posted March 25, 2014
Kristoff on Sunday. Photo by TDWSport.com courtesy of Showers Pass.

PORTLAND, Ore. (BRAIN) — Pro cycling fans around the world watched the first "Monument" single-day race of the 2014 season on Sunday, the historic Milan-Sanremo classic. This year's edition was 246 kilometers (153 miles) and included a monumental amount of rain throughout.

Posted in International Tagged Competition
Posted March 21, 2014
Left to right: Ignacio Estellés, Pablo Carrasco, José Manuel Banqueri

MADRID (BRAIN) — Rotor Bike Components has entered a new partnership with the Spanish private equity firm ProA Capital. The company said the agreement with ProA will "consolidate investment and provide growth capital for Rotor's ambitious business plan.

Posted in International
Posted March 20, 2014

EUGENE, Ore. (BRAIN) — Wheel maker Rolf Prima has signed with Paragon Technologies to distribute the brand in South Africa and Namibia and handle all business in the region.

Posted in International
Posted March 12, 2014

DUARTE, Calif. (BRAIN) — Folding bike maker Dahon has named Asli Bisiklet as its distributor in Turkey. 

Posted in International
Posted March 6, 2014

TAIPEI, Taiwan (BRAIN) — With a new general manager and a ground-up grassroots plan in place, French tire company Hutchinson is focusing on growing its North American market in 2014. Hutchinson is one of the world's oldest tire manufacturers, founded in France in 1890.

Posted in International Tagged Taipei Cycle Show
Posted March 5, 2014
Utah executives are hoping to draw new companies to the state.

TAIPEI, Taiwan (BRAIN) ― Five local officials from Utah, including Mike Caldwell, the mayor of Ogden, Utah, are walking the halls at the Taipei Cycle Show meeting with more than a dozen companies in hopes they will open offices in the Beehive State.

Posted in International Tagged Taipei Cycle Show
Posted March 5, 2014

TAIPEI, Taiwan (BRAIN) -- At a press conference held at the Taipei Cycle Show, folding bicycle manufacturer Dahon announced its return to Taiwan with a new company, Dahon TW. Dahon also plans to go public on the Taiwan stock exchange.

Posted in International Tagged Taipei Cycle Show
Posted March 5, 2014

TAIPEI, Taiwan (BRAIN) ― Over the last few years Cambodia has snatched a chunk of manufacturing and assembly business away from Taiwan thanks to rock bottom wages and a European Union tariff of zero.

Posted in International Tagged Taipei Cycle Show
Posted March 5, 2014

TAIPEI, Taiwan (BRAIN) — As the Taipei Cycle Show got underway this week, the state of the industry in Taiwan was explored further during the opening ceremony and ribbon cutting in Taipei.

Posted in International Tagged Taipei Cycle Show
Posted March 5, 2014
WTB's booth at the 2013 Taipei Cycle Show

TAIPEI, Taiwan (BRAIN) ― Sharing the same birthplace in California's Marin County, WTB and mountain biking are, in many ways, childhood best friends.

Posted in International Tagged Taipei Cycle Show
Posted March 5, 2014
Kask's Diego Zambon and Ylenia Battistello at the Taipei Cycle Show

TAIPEI, Taiwan (BRAIN) ―Diego Zambon, general manager for KASK, a high-end Italian helmet brand, said the company is looking toward Asia and, he predicted, sales of its KASK line could equal or surpass its sales in Europe within a decade.

Posted in International Tagged Taipei Cycle Show
Posted March 5, 2014

TAIPEI, Taiwan (BRAIN) ― Z.E.G, the largest dealer organization in Europe, will―for the first time―exhibit at Eurobike, ending years of a sometimes contentious relationship.

Posted in International Tagged Taipei Cycle Show
Posted March 4, 2014

ROSSANO VENETO, Italy (BRAIN) — Selle San Marco has adopted a Minimum Advertised Price policy for 2014 and said it will sell only to authorized distributors and retailers.

Posted in International
Posted March 4, 2014

TAIPEI, Taiwan (BRAIN) — At a press conference that kicked off the 24th annual Taipei Cycle Show, the Taiwan External Trade and Development Council and the Taiwan Bicycle Exporters' Association presented 49 products with d&i awards. Five products, covering an eclectic range of designs, were given top honors.

Posted in International Tagged Taipei Cycle Show

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