WHEELING, IL (BRAIN)—Etxeondo has appointed Ochsner International as the exclusive importer and distributor for Etxeondo cycling clothing in the United States.
BOISE, ID (BRAIN)—The Outdoor Industries Women’s Coalition (OIWC) is now accepting nominations for two awards supporting women in the industry.
MADISON, WI (BRAIN)—While new products and retail services were the focus at this year’s Trek World, the close to 2,000 retail attendees also heard about the company’s ongoing advocacy program, One World Two Wheels.
NEWBURY PARK, CA (BRAIN)—Giant Bicycles is launching its first "Giant Bicycle Store" called Cycle Star this October in Santa Maria, California.
Santa Maria is located 75 miles north of Santa Barbara off the 101 freeway.
Talk about a dedicated rider.
Click on link to read Ezra Caldwell's story.
BEIJING, China (BRAIN)—Not that the other Olympic sports aren't exciting, but nothing will probably hold a candle to BMX racing's first time out at this year's Games.
The Men's and Women's preliminaries start today.
Click on link to see full story.
WASHINGTON, D.C. (BRAIN)—A bill that strengthens the reach of the governing body that oversees product safety regulations, including those for bicycles, has cleared its final hurdle.
President George W. Bush signed the Consumer Product Safety Improvement Act of 2008 into law last Thursday.
LAS VEGAS, NV (BRAIN)—Interbike's annual OutDoor Demo at Bootleg Canyon, Nevada, is on schedule to meet or exceed last year's event.
Currently, the OutDoor Demo has 63,500 of net-sold, square-feet of exhibit space and is continuing to grow as manufacturers submit exhibiting contracts.
GT's BMX racer and Olympian Mike Day will be making his first ever appearance on Fuel TV's The Daily Habit. Check it out tonight at 6 p.m. (PST)/9 p.m. (EST).
"Would you like a room with a nice big work space? What's this look like a Holiday Inn?"
CHICAGO, IL (BRAIN)—BE Innovations of Chicago has signed an agreement with Performance, Inc., to sell ZYM Endurance and ZYM Catapult portable sports drinks in Performance
Bicycle stores nationwide.
CHATTANOOGA, TN (BRAIN)—American Bicycle Group has hired Jeff Zajac as its new plant manager.
"We are extremely delighted to have Jeff joining the team and look forward to his proficiency in overseeing the daily operation of the plant," said Peter Hurley, chief executive officer of ABG.
FRIEDRICHSHAFEN, Germany (BRAIN)— Nissan will be shifting into high gear at Eurobike, as the Japanese carmaker has signed on as the sponsor and partner of the leading trade show for the international bicycle industry this September 4-7.
BY JASON NORMAN
DOWNIEVILLE, CA—The legend lives on. That was the resounding chorus echoed by everyone who attended this year’s Downieville Classic.
BY MEGAN TOMPKINS
SAN FRANCISCO, CA—Retailers can expect fewer unannounced sales calls this season as outside reps scale back visits due to escalating gas prices.
BY LYNETTE CARPIET
WASHINGTON, D.C.—Move over Paris, you have some American competition. Well, not quite. But a much scaled-down version of its highly successful Vélib bike rental system should be hitting the nation’s capital this month after a few months delay.
"Luther said I could learn some things from you. I already know how to drink."
—Johnny Hooker in "The Sting"
BETHEL, CT (BRAIN)—Bill Keith, a 16-year veteran at Cannondale, is no longer with the company.
Keith, who began his career working as a store manager at Orange Cycle in Orlando, Florida, was Cannondale’s bicycle product manager.
RANCHO SANTA MARGARITA, CA (BRAIN)—Chris Armstrong owes his life to his coworkers at Serfas. When the inside sales rep at Serfas went into cardiac arrest on July 31, colleagues saved his life by performing CPR until paramedics arrived.