Bagni spent seven years (49 dog years) as the SVP of Marketing and Prod Development for Schwinn Cycling & Fitness in Boulder, Colorado, as part of a new management team that carried the ailing icon back to the number one position in the U.S. marketplace.
To close his tenure, in his usual humorous style, a corporate press release was sent claiming he was to be abducted by the same aliens who dropped him off in 1993.
Not long after he re-entered Earth’s atmosphere and launched Alien Truth Communications, a Colorado-based strategic marketing and communications consulting firm.
