LOS ANGELES (BRAIN) — Universal Sports Network will present live television and online coverage of this Sunday's inaugural La Course by Le Tour de France, a new women's race being produced by the Tour de France. The coverage will begin at 7:30 a.m. ET.
TORONTO (BRAIN) — Cervélo co-founder Gerard Vroomen, who left the company soon after its acquisition by the Pon Group several years ago, is heading up a new partnership between Cervélo, Rotor components and the South Africa-registered pro team, Team MTN-Qhubeka, for the 2015 season.
BOULDER, Colo. (BRAIN) — Women Race Bikes, a planned website and app that will cover women's professional cycling, is seeking support via the crowd-funding website Indiegogo. Supporters of the proposed site are also looking for help from angel funding and business partnerships.
BOULDER, Colo. (BRAIN) — The Amy D. Foundation is looking for one female racer to support for the 2014-2015 U.S. cyclocross season.
BOULDER, Colo. (BRAIN) — Colorado-based Polar Bottle will be the official water bottle of the state's USA Pro Challenge, the seven-day pro stage race held next month. It's the third year that Polar has sponsored the event.
BOULDER, Colo. (BRAIN) — Be the first to donate $15,000 to the proposed U.S. Cycling Monument here and you could ride away with the bike that Bernard Hinault rode to victory in the 1985 Tour de France.
LARAMIE, Wyo. (BRAIN) — LiveUpdateGuy.com will offer live interactive text coverage of the Tour de France for the third year.
IRMO, S.C. (BRAIN) — KindHuman will sponsor professional racer Adam Myerson for the 2014 cyclocross season. Myerson is the first sponsored pro for the start-up brand.
WILMINGTON, Del. (BRAIN) — Blue Bicycles will be the official bike course sponsor for the 2014 Ironman World Championships this October in Kona, Hawaii.
INDIANAPOLIS (BRAIN) — Silca is sponsoring a collegiate cycling team near the historic brand's new home in Indiana.
COLORADO SPRINGS, Colo. (BRAIN) — The UCI BMX World Championships are returning to the United States for the first time in 16 years, in 2017.
Rock Hill, South Carolona will play host to the event at the Novant Healthcare BMX Supercross Track.
MINNEAPOLIS (BRAIN) — Bike maker Handsome Cycles is hosting an exhibit of Greg LeMond memorabilia at its Minneapolis store front, opening Thursday.
NORTH VANCOUVER, British Columbia (BRAIN) — WD-40 Bike is sponsoring the week-long BC Bike Race.
The brand has been named the official bike care brand of the race, held later this month.
LONGMONT, Colo. (BRAIN) — Two-time world champion Sven Nys will defend his CrossVegas title this year at the Las Vegas race held during Interbike.
BURNABY, British Columbia (BRAIN) — Sugoi Performance Apparel is the official performance apparel sponsor for the BC Bike Race, held June 28-July 5 this year in Sugoi's home of British Columbia.
HELENA, Mont. (BRAIN) — The Montana Bicycle Guild of Helena has announced the inaugural run of the Montana Enduro Series. The series is an outgrowth of Montana’s original enduro race, the popular Helenduro series, held every year since 2009.
WILTON, Conn. (BRAIN) — Cannondale has released the third installment of its digital newspaper, the Cannondale Gazette, with separate versions showcasing the Giro d’Italia and Amgen Tour of California.
AIGLE, Switzerland (BRAIN) — The UCI is planning a fourth and possibly a fifth "satellite" World Cycling Center, to be built somewhere in Central or South America in the next few years.
COLORADO SPRINGS, Colo. (BRAIN) — TYR Sport has renewed its Gold-Level Partnership with USA Triathlon through 2016, the company announced Monday.
COLORADO SPRINGS, Colo. (BRAIN) — USA Cycling has entered into a three-year deal with Osmo Nutrition making the brand the official hydration partner to USA Cycling and Team USA Cycling.