Follow Bicycle Retailer

BRAIN Staff

All articles by BRAIN Staff

July 10, 2014

IRVINE, Calif. (BRAIN) — Shimano is targeting trail riders and enduro competitors with a new line of shoes and a pack announced Thursday.

Posted in Product/Tech
July 9, 2014

SEATTLE (BRAIN) — Nuun is now sponsoring Team Novo Nordisk, a global team of diabetic cyclists, triathletes and runners, spearheaded by the world's first all-diabetes professional cycling team.

Posted in North America
July 9, 2014

BROOKLYN, New York (BRAIN) — Levi's is opening up pop-up bike commuter gathering places in three cities this summer: Brooklyn, New York; Los Angeles; and London.

Posted in North America
July 9, 2014

SANTA FE, N.M. (BRAIN) — A lucky bike shop employee and friend will win entries into California's sold-out Downieville Classic All-Mountain race, thanks to a contest being run by BTI and VP Components.

Posted in North America
July 9, 2014

OSAKA, Japan (BRAIN) — Shimano is looking to help bike manufacturers streamline the use of disc brakes on road bikes by introducing a new, more direct mounting standard.

Posted in Product/Tech
July 9, 2014

SAN FRANCISCO (BRAIN) — The distributor Rumbleship is working with Apogee Wheels on a custom wheel program. Rumbleship is a distribution platform that facilitates bulk orders and drop shipping from suppliers to retailers. 

Posted in North America
July 9, 2014
The Monarch RT3 with DebonAir configured for Trek.

COLORADO SPRINGS, Colo. (BRAIN) — RockShox is looking for more aftermarket rear shock sales by offering its Monarch and Monarch Plus shocks in configurations to fit selected Specialized and Trek frame models. The shocks are configured with specific mounting hardware and tuning for the bikes.

Posted in Product/Tech
July 9, 2014

STEVENS POINT, Wis. (BRAIN) — Rudy Rack's new Super Tray is designed to allow dealers to display bikes with the majority of wheel sizes without manual adjustment.

Posted in New Products
July 9, 2014

BOULDER, Colo. (BRAIN) — Colorado-based Polar Bottle will be the official water bottle of the state's USA Pro Challenge, the seven-day pro stage race held next month. It's the third year that Polar has sponsored the event. 

Posted in North America
July 8, 2014

SAN DIEGO (BRAIN) — Maxima Racing Oils, a 35-year-old powersports brand, has a new bicycle division and product line.

Posted in Product/Tech

Pages