BRAIN Staff

All articles by BRAIN Staff

June 13, 2016
The B17 Copper Edition.

SMETHWICK, United Kingdom (BRAIN) — Brooks, founded by John Boultbee Brooks in 1866, is celebrating its 150th anniversary this year. As part of the celebration, the company has released a special Copper Edition series of its most iconic saddle models.

Posted in New Products
June 13, 2016

MADONE, Italy (BRAIN) — Vittoria Industries has invested in Zehus, a Milan, Italy-based start up that makes the BIKE+, a rear hub that contains a motor and all associated electronics and battery to power a bike. The product creates a hybrid-type vehicle as it regenerates energy from riding to charge the battery.

Posted in Industry News
June 13, 2016

PORTLAND, Ore. (BRAIN) — Cyclone Bicycle Supply is now distributing the Maxima Racing Oils BIKE line of chain lubricants, cleaning products, brake fluid, suspension oils and detailer.

Posted in Industry News
June 13, 2016

OLNEY, Ill. (BRAIN) — Magura USA has hired Aaron Bilsing for Magura and Bosch sales and technical support for the East Coast.

Posted in Industry News
June 13, 2016

ST. PAUL, Minn. (BRAIN) — Park Tool has added Mathew Wiest and Riley Thiesfeld to its engineering team.

The company said the new hires will contribute to designing the 20-30 new products Park Tool launches each year.

Posted in Industry News
June 13, 2016
Osborn (left) and Jasch.

DENVER (BRAIN) — Gates Corporation has added two new positions on its engineering team.

Posted in Industry News
June 9, 2016
The view of Montréal's downtown from atop Mt. Royal, after which the city is named.

MONTRÉAL (BRAIN) — On a cool, sometimes blustery day, the BRAIN Dealer Tour of Montréal wrapped up Thursday with visits to four stores: a third-generation powerhouse retailer, a basement-level store that began just a few years ago as a bike tour operator, a new, elegantly designed store that serves commuters and win

Posted in Retail News
June 9, 2016

FOXBOROUGH, Mass. (BRAIN) — Todson has introduced a dealer-direct program, effective June 1, that employs independent agents throughout the U.S. to represent all of Todson’s brands — Topeak, OnGuard, Elite, MET and Velox.

Posted in Industry News
June 9, 2016

ALISO VIEJO, Calif. (BRAIN) — Highway Two has hired two new sales agencies for the Pacific Northwest and Southwest.

Posted in Industry News
June 9, 2016

SAINT AUGUSTIN-DES DESMAURES, Quebec (BRAIN) — Louis Garneau Sports is launching a new program that will share revenue from online sales and custom clothing sales with committed Garneau dealers in the same sales territory. 

Posted in Industry News

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