All articles by BRAIN Staff
SANTA MONICA, Calif. (BRAIN) — Bonk Breaker has added a third flavor to its protein bar lineup, Peanut Butter & Chocolate Chip.
The new flavor continues Bonk Breaker's philosophy of baking simple, high quality, real food ingredients into great tasting bars.
LAGUNA HILLS, Calif. (BRAIN) — The April 15 issue of Bicycle Retailer & Industry News, arriving in mailboxes this week, features an in-depth examination of retail bike pricing, inspired by the reduced pricing promotion announced by Giant USA last month.
EMMAUS, Pa. (BRAIN) — Zack Grice has been named publisher of Bicycling magazine. Grice had been the magazine's associate publisher for sales and marketing since last September.
BERKELEY, Calif. (BRAIN) — The National Interscholastic Cycling Association said Alabama and Virginia are the next states to create a high school mountain bike league this year. The two states join Wisconsin as the three states joining NICA this year; the organization now has 13 leagues.
MADISON, Wis. (BRAIN) — Saris Cycling Group has opened voting on Facebook for its fifth-grade cycling poster contest.
The winner will be selected from the state winners, chosen from submissions from more than 350 elementary schools in 24 states.
MONTEREY, Calif. (BRAIN) — Bosch eBike Systems will work with Magura Direct to provide e-bike service support to bicycle retailers in the U.S. The company announced the news at a press event Friday night during Sea Otter.
DENVER (BRAIN) — Sampson is now shipping its 11-speed cassette, which was announced last summer. The company said the cassette production was delayed to improve its shifting speed. The cassette also now features a gold-colored EN coating versus the originally planned nickel-chrome plating.
BLOOMINGTON, Minn. (BRAIN) — Two female bike mechanics have been awarded full scholarships to attend UBI's Professional Shop Mechanic and Operations classes, thanks to a program sponsored by UBI, SRAM and QBP.
MADRID, Spain (BRAIN) — Rotor Bike Components has boosted its North American presence by establishing a new U.S.-based headquarters in San Leandro, Calif.
MONTEREY, Calif. (BRAIN) — We grabbed sneak peeks of 2015 bikes from Accell North America brands Diamondback, Lapierre, Raleigh and Redline and dropped in on several other exhibitors as the Sea Otter Classic continued through the weekend.