BRAIN Staff

All articles by BRAIN Staff

February 7, 2022

BOULDER, Colo. (BRAIN) — Retül is updating its bike fit service with a digital, markerless body measurement system that the company said is more accurate and repeatable than other measurement methods.

Posted in Industry News
January 27, 2022

ASHEVILLE, N.C. (BRAIN) — Kent Cranford, the owner of Motion Makers bike shop here, said the more he thinks about Specialized's new consumer-direct sales channel for bikes, the more accepting he is.

Posted in Retail News
January 27, 2022
UPDATED

MORGAN HILL, Calif. (BRAIN) — Specialized Bicycle Components will begin direct online sales of bikes to U.S. consumers next week, adding a “Rider Direct” option for the purchase of non-electric bikes from its website.

Posted in Industry News
January 10, 2022
Jenny Moore

BOULDER, Colo. (BRAIN) — This month we introduce our brand new 2022 State of Retail panelists.

Posted in Retail News
December 13, 2021

LONDON (BRAIN) — Bike.Rent Manager, a bike rental software platform, has secured 490,000 pound ($648,000) investment in a recent funding round in partnership with Universum Wealth. BRM said it is profitable and growing fast with customers in over 27 countries. 

Posted in International
October 11, 2021

SACRAMENTO, Calif. (BRAIN) — California's Gov. Gavin Newsom has vetoed bills that would have allowed cyclists to treat stop signs like yields and repealed jaywalking laws. Both bills were supported by bike and pedestrian advocacy groups including CalBike.

Posted in Industry News
October 8, 2021

MONTEREY, Calif. (BRAIN) — BRAIN talks to industry folks on the opening day of the first Sea Otter Classic since 2019, and asks: What's changed for you?

Posted in Industry News
September 6, 2021
Stronger than expected international visits a positive surprise at Eurobike.

FRIEDRICHSHAFEN, Germany (BRAIN) — On Saturday, Eurobike wrapped up its final show here at the Messe Friedrichshafen, counting a total of 18,770 trade visitors and 13,424 consumers.

Posted in International
August 30, 2021

NEW YORK (BRAIN) — Rubber N' Road, which has been operating pop-up retail stores in Manhattan for the last two seasons, is now opening a permanent store, in Midtown Manhattan's Hell's Kitchen neighborhood.

Posted in Retail News
August 30, 2021

KIRKLAND, Wash. (BRAIN) — Gerard Cycles is a road bike brand with a story.

The eight-year-old brand run out of Washington was founded by John Gerard Sheehan, an Irish-born ex-pro who can share stories about racing on the Continent and elsewhere with the likes of LeMond, Roche, and Kelly, back in the day.

Posted in Industry News

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